Planning a trip to Maui is always exciting — with its more than 80 beautiful beaches, idyllic waterfalls, amazing snorkeling, and nature-filled adventures scattered throughout the island — what’s not to love? With so many choices, the hardest part is choosing the best area to stay in Maui.

Although it’s easy to get around the island in a rental car, with Maui being such a popular tourist destination, securing a rental can be difficult unless you’ve planned way in advance. Whether you’ve done so or not, it’s important to find the best base in Maui that suits your wants and needs.

What You’ll Get Out Of This Article
  • A clear breakdown of the best areas to stay in Maui, including West Maui, South Maui, North Shore, and East Maui
  • Guidance on where to stay based on your travel style, from luxury resorts in Wailea to budget-friendly condos in Kihei
  • Insights into key locations like Kaanapali, Lahaina, Paia, and Hana and what makes each one unique
  • Practical tips to help you choose the right base depending on your itinerary, including access to beaches, the Road to Hana, and major attractions
  • Specific recommendations on where to stay in each area to help you book with confidence

Best Area To Stay In Maui

aerial view of napili bay in maui
Image via Unsplash by Andrew Bain 
TOP TIPS TRAVELING TO MAUI
  • Hotels – For the best prices on accommodations in Maui and the most choices, we prefer to use Booking.com for all of our stays. Alternatively, you can always see if hotel corporate codes might work for you.
  • Car rentals – Start your search with Discover Cars and RentalCars to find the best deals. Save the most money through car rental coupon codes while you’re at it!
  • Flights – Before booking your flights try out the Skyscanner “Everywhere” feature and find the best deals. Check how much it would be for you to get to Maui.
  • Insurance – Something that many travelers overlook but it SO important, cover you and your family for all of your travels with the best travel insurance. Our go to is always HeyMondo, the rates are great, and it has solid all-round coverage.
  • Hottest deals – Be sure to bookmark our frequently updated travel deals page for all your travel needs.

To help with your vacation planning, we’ve put together this guide to help you decide which is the best area to stay in Maui. 

The guide is broken out by the four most popular areas to stay in Maui:

  • West Maui
  • South Maui
  • North Shore
  • East Maui
best area to stay in maui neighborhood guide
Best Area to Stay in Maui Based on Your Trip

If you’re trying to decide quickly where to stay in Maui, here’s a simple breakdown based on travel style:

  • First-time visitors: West Maui (Kaanapali or Lahaina) – easy access to beaches, restaurants, and activities
  • Luxury and honeymoon trips: South Maui (Wailea) – upscale resorts, quieter beaches, and a more relaxed atmosphere
  • Budget and longer stays: South Maui (Kihei) – more affordable accommodations and a central location
  • Surfing and laid-back vibes: North Shore (Paia) – closer to local culture and the Road to Hana
  • Adventure and nature: East Maui (Hana) – remote, scenic, and ideal for a unique experience
  • Best areas to stay in Maui without a car: 
    • Kaanapali – most walkable, resorts, beach access
    • Wailea – upscale but easy resort hopping
    • Lahaina – restaurants + walkability

Each area offers something different, so the best place to stay in Maui depends on how you want to spend your time on the island.

Looking for the best things to do in Maui without a car?
Explore Maui without a car

If you are prefer not to rent a car it is possible to explore the island without your own wheels. We have a guide to every activity you can still do without needing to rent a car in Maui.

10 Breathtaking Activities To Do In Maui Without A Car

West Maui – Best Area To Stay In Maui For First-Time Visitors And Resort Stays

beautiful golden sunset from the beach in downtown lahaina maui

Best for: First-time visitors, resort-style vacations, easy beach access, dining and nightlife

If you’re looking for a classic Hawaiian vacation with everything close at hand, West Maui is one of the best areas to stay in Maui. This is the most developed part of the island, home to many of Maui’s top beachfront resorts, along with shopping, restaurants, and plenty of activities.

Areas like Kaanapali and Lahaina make it easy to spend your days relaxing on the beach, exploring nearby attractions, and enjoying sunset dinners without needing to travel far. While it’s more touristy than other parts of Maui, that convenience is exactly what makes it such a popular choice — especially for first-time visitors.

Why stay here:

  • Wide selection of beachfront resorts and hotels
  • Easy access to restaurants, shopping, and activities
  • Great beaches with calm waters
  • Ideal base for first-time visitors

Where to stay in West Maui:

  • Focus on Kaanapali for large resorts and beachfront access
  • Lahaina for walkability and nightlife
  • Kapalua for a quieter, more upscale experience

Kapalua

best area to stay in maui is kapalua in west maui
Image via Flickr by lifetravelandmore

Kapalua is a favorite destination for couples because of its upscale, romantic resorts and breathtaking shoreline, lined with white sand beaches. 

The star of this town is the 23,000-acre Kapalua Resort. There’s no shortage of posh spots in this master-planned resort area. It’s home to the Ritz-Carlton Kapalua, award-winning restaurants, over 20 boutique shops, and two world-famous golf courses — the Plantation Course and the Bay Course.

That said, there are plenty of unique properties to look at that won’t necessarily break the bank.

OCEAN VIEW VILLA
Kapalua Ridge Villa B&B

Among VRBO’s options, this affordable split-level villa offers great value with views and access to a pool, tennis courts, beach gear, and a free shuttle.

LUXURY RESORT
Montage Kapalua Bay

“Unbelievably beautiful with incredible views,” says one guest—this Kapalua Bay villa offers spacious stays, great amenities, and is just a 7-minute walk to the golf course.

BEFORE YOU CONTINUE 

Find out how you can plan an amazing 5 days in Maui with this detailed itinerary.

5 day Maui itinerary

Kaanapali

kaanapali beach neighborhood in maui
Image via Flickr by dronepicr

Kaanapali is best known for being the first planned resort area in Hawaii and one of Hawaii’s top honeymoon destinations. 

Kaanapli Beach is a three-mile stretch of stunning golden sand beaches lined with top-rate hotels, resorts, and condo villages. It also tops many “best beaches in America” lists! 

Kaanapali’s largest tourist draw is Whalers Village. This massive open-air shopping area offers visitors over 90 shops and restaurants. Whether you’re looking for kitschy Hawaiian souvenirs or brand-name Hawaiian-themed apparel, you’ll be sure to find it here!

EPIC APARTMENT
The Maui Kai Apartment Studio

Affordable Kaanapali-area studio with ocean views, sleeps 4, and full resort perks—pool, jacuzzi, BBQs, and parking included.

RESORT
Aston Kaanapali Shores

A beachfront resort with an oceanfront pool, restaurants, and spa, set in a great location near coffee shops and food trucks. Even better—Genius discounts available.

Napili

napili kai beach resort in maui
Courtesy of Napili Kai Beach Reach Resort

If you like all of the amenities available in West Maui but prefer to stay in a more chill location with fewer crowds, Napili is the best place to be.

When you look on the map, it’s literally one bay over from Kapalua but there’s enough of a difference to be called its own area. Napili has a much more chill vibe and is one of the best places to stay in Maui for couples/families.

Napili is made up of low-rise condominium villages with a rural feel. Here, you won’t find the big mega resorts. Instead, it’s made up of down-to-earth accommodations such as Napili Kai Beach Resort and Napili Surf Beach Resort.

While it’s less glamorous than its neighboring towns, the beaches and nature are just as stunning.

COZY BEACH RESORT
Napili Surf Beach Resort

“Great beach access with turtles and snorkeling,” raves a guest—this oceanfront condo resort features full kitchens, nice pools, and added perks like yoga.

LUXURY
Hale Napili

Prime Napili Bay location with exclusive oceanfront lounge access, BBQs, and full kitchens in every suite.

Lahaina

kimos restaurant sunset view in lahaina maui
Sunset view from Kimo’s in Lahaina

Out of respect for the devastating fire in Lahaina, we’ve removed the accommodation recommendations. Our thoughts go out to the people that called Lahaina their home.

South Maui – Best Area To Stay In Maui For Luxury And Budget Options

wailea beach in maui
View from Wailua Beach

Best for: Luxury travelers, couples, budget travelers, longer stays, sunny weather

South Maui is just as popular as West Maui, but offers a slightly more laid-back and flexible experience. It’s a great option if you want a mix of high-end resorts and more affordable vacation rentals, all with consistently sunny weather.

This part of the island is known for being drier and sunnier than West Maui, which makes it especially appealing if beach time is a priority. You’ll also find plenty of restaurants, shops, and beaches without the same level of crowds or nightlife intensity.

South Maui is split into two main areas — Wailea and Kihei — each offering a very different type of stay.

Why stay here:

  • Sunny, dry weather compared to other parts of Maui
  • Wide range of accommodations from luxury resorts to condos
  • Great beaches with easy access
  • More relaxed atmosphere than West Maui

Where to stay in South Maui:

  • Wailea – Best for luxury resorts, honeymooners, and upscale beachfront stays
  • Kihei – Best for budget travelers, condo rentals, and a more local feel

Wailea – Best For Luxury

wailea beach resort maui hawaii
Image via Flickr by ChrisGoldNY

For ultimate luxury in the quieter area of South Maui, look no further than Wailea, best known as having some of Maui’s most luxurious resorts and grandiose celebrity homes that feature jaw-dropping ocean views. 

For an immaculate, upscale vacation in paradise, it doesn’t get much better than Wailea. With its five pristine, crescent-shaped beaches, it’s a beach lover’s dream. 

Speaking of dream spots, golf enthusiasts will be in heaven at the Wailea Golf Club, home to three championship, ocean view 18-hole golf courses.

HYATT RESORT
Andaz Maui at Wailea Resort

This Hyatt resort features modern rooms with balconies, rain showers, and free minibar snacks, plus Morimoto Maui by Iron Chef Masaharu Morimoto.

MARRIOTT RESORT
Wailea Beach Resort by Marriott

Tranquil beachfront resort with sleek rooms and a jaw-dropping infinity pool!

Read next: Best snorkeling spots in Maui you can’t miss

Kihei – Best For Budget

where to stay in maui is kihei
Image via Flickr by Jim Mulhaupt

Just up the street from the posh and affluent Wailea is the much less touristy and more residential, Kihei.

If you’re wanting to be in South Maui, Kihei is the best town to stay in Maui for families with kids not wanting a mega-resort vacation. What you’ll find here though is that there aren’t many of those mega resort properties here. Instead, you have more vacation apartment rentals and modest stays. You wallet will thank you here as well.

There’s still plenty for the entire family to do with expansive, laid-back beaches and a variety of water sport activities—like surfing, paddleboarding, kayaking, and more.

EXTREMELY AFFORDABLE
The Village by the Sea

Unit #102 is a great budget-friendly option in Maui, with rates as low as $125 USD/night, offering a comfortable condo stay with access to Kuahale Maka’s amenities.

LUXURY
Kohea Kai Maui

Part of the Ascend Hotel Collection, this Kihei property offers a rooftop deck, pool, and two hot tubs, with guests highlighting its clean suites, beachside location, and sunset views.

North Shore – Best Area To Stay In Maui For A Local, Laid-Back Vibe

hookipa beach in the north shore near paia in maui
Image via Flickr by Jim Mullhaupt

Best for: Surfers, repeat visitors, road trippers, local culture, access to the Road to Hana

Rugged and natural, the North Shore offers a completely different side of Maui. This is where you’ll find a more local, laid-back atmosphere, far removed from the large resorts and polished beach towns of West and South Maui.

Accommodation options here are more limited and low-key, but that’s part of the appeal. Staying on the North Shore gives you access to quieter beaches, a strong surf culture, and a great base for exploring the Road to Hana.

The main hub here is Paia, a small town with boutique shops, cafes, and a relaxed vibe that attracts travelers looking for something more authentic.

Why stay here:

  • More local, less touristy atmosphere
  • Easy access to the Road to Hana
  • Great for surfing and outdoor exploration
  • Unique, boutique-style accommodations

Where to stay on the North Shore:

  • Paia – Best for walkability, local vibe, and access to shops and restaurants

Paia

downtown streets of paia in areas to stay in maui

Paia is North Shore’s laidback, surf town gem. It has a warm, friendly, hippy community vibe that you won’t find anywhere else. Not only does it have amazing restaurants, but if you’re on the lookout for the best organic foods and markets on Maui, Paia is where you’ll find it. 

If you’re into water sports, Paia is a place you should highly consider making your Maui vacation base — especially if you’re a surfer or windsurfer. Paia is recognized as one of the best places in the world, attracting surfers from near and far.

FAMILY COTTAGE
Paia Family Cottage

This VRBO cottage offers great value with spacious indoor-outdoor living, a yard, sugar cane field views, and a short walk to the beach near town cafes and shops.

BOUTIQUE BEACH INN
Paia Inn

Paia Inn is a boutique stay in central Paia near Paia Fish Market and Maui Crafts Guild, offering suites, free parking, and a chic, unique vibe.

LOVE BEACHES? 

You won’t want to miss this ultimate guide to beaches in Maui

Top 10 Beaches in Maui

East Maui – Best Area To Stay In Maui For Adventure And A Unique Experience

southern hana road coastline in maui 5 day itinerary
Coastal roads in East Maui

Best for: Adventure travelers, nature lovers, Road to Hana experience, off-the-grid stays

East Maui is the most remote and least developed part of the island, and staying here is all about the journey — specifically the famous Road to Hana.

This 64-mile coastal drive winds through lush rainforest, past waterfalls, and along dramatic cliffs, making it one of the most scenic drives in Hawaii. While many visitors experience it as a day trip, staying in Hana allows you to slow down, explore without the crowds, and fully take in the landscape.

That said, East Maui is not for everyone. Amenities are limited, distances are long, and you’ll be far from the main resort areas. But for those looking for a quiet, nature-focused escape, it’s one of the most memorable places to stay in Maui.

Why stay here:

  • Access to the Road to Hana without rushing
  • Lush landscapes, waterfalls, and fewer crowds
  • Peaceful, off-the-beaten-path experience
  • A completely different side of Maui

Where to stay in East Maui:

Hana – Best (and essentially only) base for exploring this side of the island

Hana

road to hana black sand beach waianapanapa state park in maui
Black Sand Beach you’ll encounter on the Road to Hana

There are very limited options to stay in East Maui. Hana is one of the few places and well-worth booking accommodations here, especially if you’re looking for one of the most secluded places to stay in Maui away from the crowds.

For many of you that will be pursuing the Road to Hana, make sure not to miss the 5 day Maui itinerary to see the full details on how you can do it in a day. If you plan on staying in Hana, you could easily split the road trip in two so you can take your time.

Final Words On The Best Area To Stay In Maui

Choosing the best area to stay in Maui ultimately comes down to the kind of trip you want to have. Whether you’re drawn to the resort-filled beaches of West Maui, the sunny and flexible options in South Maui, the laid-back local feel of the North Shore, or the remote beauty of East Maui, each part of the island offers a completely different experience.

The key is to match your base with your priorities — whether that’s easy beach access, luxury stays, budget-friendly condos, or something more off the beaten path. Once you’ve narrowed that down, booking the right area becomes much simpler.

No matter where you stay, Maui delivers — and you’ll quickly see why it’s one of the most memorable destinations in Hawaii.

Frequently Asked Questions

Do you need to rent a car in Maui?

Unless you plan on staying in your one area in Maui and near your hotel/resort/rental unit, you are definitely better off renting a car on the island to be able to explore everything there is to offer. If you do, make sure to not miss this way to save money.

Are there all-inclusive resorts in Maui?

Maui doesn’t have any traditional all-inclusive resorts as you’d expect to find in say the Caribbean. Instead, some resorts offer breakfast packages or one that includes daily food and beverage credits.

Where is the nicest area of Maui?

Everyone has their favourite spot in Maui but West Maui is a crowd favourite with Kapalua being a great spot.

Which area in Maui is the best?

West Maui is the best spot in Maui because you have access to a variety of towns along the coast that varies from beaches that are occupied with big resorts to smaller ones that are more laid back and quiet.

Where is the cheapest place to stay in Maui?

The cheapest area to live is Kihei if you look at apartment rentals in the area on VRBO.

Where is the best beach in Maui?

Ka’anapali Beach is always a favourite for most travelers to Maui. For the full breakdown, make sure to read the best beaches in Maui.

Travel Resources For Your Next Trip

If you’re in the process of planning your trip and putting together your itinerary, these are genuinely the best resources that the Going Awesome Places team stands by 100%.
Credit Cards

Don’t get burned by hidden fees on top of terrible exchange rates. When we travel now, we use the Wise Card. Simply load it with the currency you need before you go and use it as a regular VISA or their digital wallet card. Use their free app to track how much you have and top up when you need to.

Flights

In our opinion, of all the booking search engines, Skyscanner is the most helpful and easy to use thanks to their Everywhere feature. Kayak is also another that’s we will often check.

Car Rental

If you’re looking to save money, these car rental coupon codes will be a true game-changer. Otherwise, DiscoverCars and Booking’s car rental platform are great places to start.

Rideshare

You probably already have accounts but if you don’t, for new Lyft users, use code WILLIAM4825 to get 50% off your first 2 rides (max $10 per ride). Offer valid for 14 days after you take your first ride. For new Uber users, use code cbh4j6plxt8p for the same offer except it’s valid for 30 days.

Airport Parking

You’ll need a spot to leave your car at the airport so why not book a spot at a discount. Use code AWESOME7 to get at least $5 off at Airport Parking Reservations or Park Sleep Fly packages.

eSIM

eSIM: This is our go-to way of staying connected.  Below are the discounts we have acquired for our readers.

  • AmigoSIM – Use GOINGAWESOMEPLACES to save 25% off. Code is re-useable.
  • Gigsky – Use TANG149 to get $3 USD when you sign up, then use code GOINGAWESOME to save 20% on all eSIM orders.
  • Airalo – Use referral code WILLIA9500 to get $3 USD credit on your first purchase.
  • KnowRoaming – Use code GAP10 to save 10%.
  • AloSIM – Use code GOINGAWESOMEPLACES to save 15%.
  • UbigiAWESOME10 to save 10% on your first order.
  • Holafly – Use code GOINGAWESOMEPLACES to save 5%.
  • Roamless – Use code AWESOME20 to save 20.
  • Saily – Use code GAP15 to save 15%.

Make sure to read our article on breaking down the cheapest eSIMs for travel to learn more.

Wifi Hotspot

We’ve been a huge fan of wifi hotspot devices such as PokeFi (use code GAP24300) because their rates are are hard to beat and it works globally. Solis is another that we recommend. Pros are that you can share the wifi with your whole group but cons are that you have to invest in a device and you have to charge it every night.

Hotels

Our go-to is Booking.com because they have the best inventory of properties including hotels and B&Bs plus they have their Genius tier discounts. Expedia is also worth using especially with their One Key rewards program which is basically like cash. The exception is Asia where Agoda always has the best prices. Always do a quick check on TripAdvisor as well.

Vacation Rentals

Your first instinct will be to go to Airbnb but we always recommend checking VRBO as well if you’re looking for a vacation rental (now eligible for One Key).

Tours and Activities

When planning our trips, we always check both Viator and GetYourGuide to at least see what’s out there in the destination that we’re going to. They often have different offerings and prices so check both.

Travel Insurance

Learn how to buy the best travel insurance for you. This isn’t something you want to travel without.

  • HeyMondo – Popular insurance provider for frequent travelers and comes with great coverage and special perks. By booking through our link to get a 5% discount!
  • RATESDOTCA – Search engine Canadians looking for the cheapest insurance including multi-trip annual policies.
  • SafetyWing – A perfect fit for long-term nomads.
  • Medjet – Global air medical transportation.
  • InsureMyTrip – Best for seniors, families, and those with pre-existing conditions.
Check Out Our Toolbox

If you need more help planning your trip, make sure to check out our Travel Toolbox where we highlight all of the gear, resources, and tools we use when traveling.

William Tang of Going Awesome Places
About The Author

William Tang

Will is an expert and award-winning travel content creator with 54 countries under his belt. He has a passion for outdoor adventure and experiential travel and loves writing insanely detailed itineraries, travel guides, and packing lists. Will’s travels have been featured on Huffington Post, Men’s Journal, and Entrepreneur. He’s also a member of SATW, TMAC, and ATTA.

Read More About Will

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The Discussion

  1. You keep mentioning EAST Maui as a “crowd favorite”, lots of towns, etc. YOU ARE MIXING UP WEST AND EAST. Hana is on the EAST side. Kapalua is on the WEST side.

    1. Thanks for pointing out those issues! Must’ve had a brain fart when we added those FAQ elements afterwards. Appreciate it!!